Don’t think parents are taking their kids camping? KOA begs to differ.
Despite the weather, economy and other challenges facing outdoor families this spring, campers visited KOA campgrounds in record numbers to celebrate the Fourth of July holiday weekend.
On July 1, total KOA camper check-ins were up 3.4 percent from the previous single-day record set on Friday, July 2, 2010 at the 475 KOA campgrounds in North America.
“When you put current economic challenges together with the terrible weather we’ve all experienced this spring, our strong results bode well for healthy family camping for the rest of this summer,” says KOA President Pat Hittmeier. “A large number of campers delayed making their plans until the week before, but in the end they went camping.”
With 35 KOA campgrounds in Canada, the annual July 1st Canada Day celebration is also an important holiday for the Kampgrounds of America system. KOA camper check-ins at Canadian KOAs for the July 1st Canada Day holiday weekend were up 13 percent compared to 2010 results.
Growth also came in the cabin and lodge category. Camper registrations for KOA Kabins and Lodges grew more than 23 percent over 2010 Fourth of July results.
“Results like this prove that camping is still one of the most popular and affordable vacation options for families,” says Hittmeier. “We’re the largest campground network in North America, so we serve as a good barometer for the camping sector of outdoor recreation.”